These days, new business owners here in California and elsewhere make sure they have an online presence. They know that this will be an important part of their business. However, if they plan to work out of a retail space, they need to be sure that they choose the right location, which requires some consideration.
For example, what type of customer would frequent the brick and mortar location? A business owner needs to figure out the shopping habits of the person who wants what he or she is selling. That could narrow down locations. However, the business owner also needs to consider the fact that he or she will be spending a significant amount of time in the location as well.
As the list of possible locations gets smaller, it would be a good idea to take a look at the other businesses around each one. For instance, if the business would appeal more to families, then it probably would not make much sense to open the doors next to a bar. If the space is next to a location popular with the locals, it could help increase traffic to the new company.
These are just some of the issues to take into consideration when choosing a retail location. After finding an acceptable location, it will then be time to negotiate a lease with the property owner. It would probably help to include a California real estate attorney in this phase of the process in order to make sure that all of the rights as a tenant are protected and that the total amount due each month will be within budget and worth the choice of location.